Hi, I'm Leaf !
​I’m a fashion merchant turned analyst who specializes in digital experience analytics
​
With 8+ years fashion retail experience in China & US, I analyze, observe and help to deliver technology powered products for customers

My Journey

My big adventure started back in May 2017. I was presented the opportunity of a lifetime, to help to build out China product team in our brand headquarter in NYC. I love the brand and I love adventure, so I said YES, packed up my stuff and moved across the world with my passion for fashion and technology ...

Work for Passion & Live for life 

Digital Customer Experience

VoC; ​Customer Journey
Product Strategy & Operation
@Gap Inc.

​

Merchandising & Buying

Pre-season Assortment
In-season Inventory Management
@Gap @Nike @Tesco

Finding balance of Arts & Science

M.S in Technology @Columbia in NYC
&
​B.A in Sociology @ECNU in Shanghai

Blog

I occasionally write about eCommerce in China on my Chinese blog. Here, I want to start to share my observations, case studies and recent work in fashion & lifestyle industry, as well as lessons learned in both US and China ...

Lifestyle

I have always been working relentlessly towards my higher goal,
​and not forgetting to have a little fun along the way.

Give me a SHOUT !